Tuesday, August 14, 2012

Throwing up in front of Dean Wormer

Morning film quiz: What's the difference between "You just shot an unarmed man" and "You didn't throw up in front of Dean Wormer"?

The cousins at the National Review Online clearly have one reading in mind for their hed:

One of the most ubiquitous Democratic talking points in the wake of Mitt Romney’s selection of Paul Ryan as his running mate is that somehow Romney just “lost” the key swing state of Florida.

And it works fine when it isn't negated. When you throw in that pesky "didn't," though, you're not just throwing up on Florida -- you're throwing up on Florida and whatever senior academic officer might be in the way.

Writing your own heds is a bit like doing your own plumbing. Don't expect it to end well just because your heart is pure.


Blogger Brian B said...

So true the last line (which I just tweeted).

A friend calls plumbing a Dark Art. Heds, maybe not quite so much, but still.

12:12 PM, August 14, 2012  

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