The Red Queen's 'off with her prefix'

On the model of the scholars over at the Log, perhaps we should just call these WTF heds, for such is the sentiment they summon:

Aw, c'mon. As long as we're turning trademarks into verbs ("he Kleenexed his nose after the editor Louisville Sluggered his anecdotal lede"), at least let the poor mutant form repose in front of the noun it allegedly now modifies. Or is another cell of the Unseen Hand Club at work here?

SooEEEEEY! The verb you want is "recall." Not "call." Much as "to remember" doesn't mean "to member again," "recall" isn't some redundant form of "call" that the hed writer can dismember at will. A note from the OED suggests the boundaries:

In English formations, whether on native or Latin bases, re- is almost exclusively employed in the sense of ‘again’; the few exceptions to this have been directly suggested by existing Latin compounds, as recall after L. revocare.

Once again: No playing Red Queen with the big type. You can't toss in a word and declare that it means what you want it to. Some of your poor readers might think that decision has already been made.